Conversion
A completed action that triggers a commission — typically a purchase, subscription sign-up, free trial activation, or form submission.
How Conversion work
Program owners define what constitutes a conversion when setting up their affiliate program. When a referred visitor completes that action, the tracking system fires a conversion event, records the affiliate's identifier, and queues a commission for that partner. Different programs can have different conversion events — a SaaS program might track trial signups, while an e-commerce program tracks completed purchases.
Why it matters for your program
Defining your conversion event clearly is one of the most important program design decisions. A vague or overly broad conversion event leads to commission disputes and inflated payout costs. A well-defined event aligns affiliate incentives with the business outcomes you actually care about.
Launch your program in minutes or get in touch for advanced setups.
Fast setup & easy migration
Connect Partnero to your tools, with support if you’re switching platforms.Automated, transparent payouts
Pay partners on schedule and save hours. No spreadsheets or manual errors.
Affiliate and referral program software trusted by 3,000+ businesses. Connect with Stripe, Paddle, Shopify and more.
Product updates, affiliate marketing tips, and growth insights.
