Commission rate
The percentage or fixed amount a partner earns per successful conversion — the primary variable in determining how financially attractive your affiliate program is.
How Commission rate work
Commission rates are set at the program level and can be overridden for individual partners or specific products. A 20% rate on a $100 sale pays $20 per conversion. Rates vary widely: SaaS programs typically pay 20–40% due to high LTV, while e-commerce programs often pay 5–15%. Partnero supports percentage and fixed-amount commission models.
Why it matters for your program
Your commission rate signals how much you value your partners. It also determines how competitive your program is in your niche. Affiliates can compare programs easily — if your rate is materially below what comparable programs offer, your best potential partners will focus their effort elsewhere.
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