The process of welcoming new affiliates into a program and equipping them with everything they need to start promoting effectively from day one.

Good onboarding includes a welcome email with program details, access to the partner portal, a clear explanation of commission structure and payout schedule, and a fully stocked resources library. Some programs supplement this with a kickoff call or dedicated partner manager introduction. Partnero automates onboarding emails and portal access provisioning.
The first week after an affiliate signs up is critical. Partners who don't receive a warm welcome, clear instructions, and ready-to-use materials rarely become active promoters. Programs with structured onboarding consistently outperform those that simply send a login link and leave affiliates to figure things out on their own.
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